Third, when you call yourselves "Great Minds," you're just asking for trouble

A bit more background on the Eureka Math thread (see here, here and here).

First off, I volunteer as the math adviser for a urban after school program here in LA and based on that not-at-all random sample, Eureka Math is widely used in the LAUSD and both kids and tutors (including those with math backgrounds) hate it.

Second, as this Quartz article by Rachel Monahan shows, Eureka Math is very much the accepted choice for schools looking to align their instruction with the Common Core Standards.

Louisiana published a review of Common Core curricula last year, and gave EngageNY’s Eureka Math a top ranking, leading a large number of districts in the state to adopt it, according to officials with the nonprofit Great Minds Inc., which developed Eureka Math for EngageNY. Parts of Core Knowledge also ranked at the top along with one textbook series.

Favorable reviews there and elsewhere of the free EngageNY materials have helped expand interest. Achieve, a nonprofit group that backs the Common Core standards, gave three Expeditionary Learning units its highest ranking.

“Do we want as many districts as possible adopting our stuff? Sure. Am I more interested in our setting a new standard for the quality of instructional materials in reading and math? Yes,” said Great Minds executive director Lynne Munson. “I’m vastly more interested in seeing that more students are learning these subjects well than in selling anything to anyone.”