Has anyone patented rounded corners yet? If not, I see an opportunity

From Matt Yglesias via Alex Tabarrok:

…Apple has been awarded a patent on wedge-shaped computers. Once again it is difficult to see why this sort of competition-stifling government-enforced monopoly would be beneficial to the overall cause of innovation. It’s absolutely true that the record should reflect the fact that Apple made wedge-shaped computers popular and the new wave of Ultrabooks are slightly lame imitators. But we progress as a society because of imitators! People come up with good ideas and then those ideas spread.

While on the subject of Apple's aspect dominance

After the last post on the topic I was going to drop the subject for a while, but this Marketplace piece was just too apt to pass up.

Ryssdal: All right, so before we get to the big winners, tell me how you guys figure out who the winners are?

Sauer: For the last decade we've been watching each one of the No. 1 films at the box office each weekend and tracking all of the identifiable brands and product placements in each one of those films and then adding to a searchable database by brand, film, year, and everything.

...

Sauer: The No. 1 product that appeared in more of the U.S. top films last year than any other was Apple.

Ryssdal: Shocking. Shocking.

Sauer: Yeah, Apple appeared in almost twice as many No. 1 films as did the nearest brand.

Ryssdal: Now let me ask you this: Other than tapping into the, 'Oh my gosh, everybody loves Apple' zeitgeist, why do producers want Apple or Ford or whatever it is in their movie?

Sauer: Well there's a number of reasons. First, Apple has a very good... They don't pay for product placement, but they have a very good system.

Ryssdal: Wait. Wait. Wait. Wait. Wait. I thought the whole thing about product placement was that companies paid movie producers to use their stuff?

Sauer: I think that's what everybody thinks. But the vast majority of product placement, actually, there's no money changing hands really I would say. Apple has a good infrastructure for getting products to sets so that people can use it for free, so I guess Apple does pay in the sense that they supply free product. But the truth is a lot of products are used as shorthand in development for characters on-screen in ways that audiences don't always see.

...

Ryssdal: Is there a way to figure out, then, how much this is worth to Apple or whoever else it is?

Sauer: Valuation is still a hard thing to do in the industry, and there are different systems to do it. We worked this year for the first time with a group called Front Row Marketing and they came up with some big numbers. "Mission Impossible" for example, the value of the Apple product placement in that film was over $23 million.